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Entertainment Media Partnerships
 

KNOW HIV/AIDS Logo KNOW HIV/AIDS Launches Groundbreaking Series of Messages on HIV Testing
Viacom and the Foundation announced a new series of PSAs as part of their KNOW HIV/AIDS public education partnership to encourage testing among high risk groups, with the goal of redefining how people think about testing and breaking down the associated stigma. 

Global Media AIDS Initiative
New Global Media AIDS Initiative, developed by UNAIDS and Kaiser Family Foundation, announced by UN Secretary-General Kofi Annan at meeting of leaders of some of world's largest media organizations.

 
 
Viacom - KNOW HIV/AIDS
The Foundation has partnered with Viacom to launch the first global cross-platform public education initiative on HIV/AIDS.
 
MTV - Be Safe/Fight For Your Rights: Protect Yourself
This extensive, Emmy-award winning public education campaign, in partnership with MTV, informs young people about sexual health issues, including HIV/AIDS and other sexually transmitted diseases (STDs).
 
MTV International: Staying Alive
This campaign developed in association with Family Health International, includes special programming; public service messages; one of the most comprehensive sexual health websites for youth; grassroots events and advocacy opportunities.

BET - Rap It Up
The Foundation's campaign with BET undertakes a comprehensive and sustained media campaign to educate and inform African American young people about sexual health issues, including HIV/AIDS.
 
Univision - ¡Enterate! / ¡Protegete!
This campaign, in partnership with Univision, provides young Latinos (under 25) with information and resources on sexual health issues.
 

 

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Leveraging the Power of the Media to Combat HIV/AIDS
Featured in the May/June 2005 edition of Health Affairs is an article describing the Kaiser Family Foundation’s unique public education model to combat HIV/AIDS in the U.S. and around the world.
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